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MEDIA response is greatly enhanced when programs are targeted to reach the maximum audience in individual store trade area or to customer preferences.

MFD's media analysis identifies the best features of each media to be utilized to reach maximum response. It ranks each postal code for penetration and index against the benchmark. Analysis covers traditional and online media.

  1. Flyers
  2. Digital/Online
  3. Newspaper
  4. Radio
  5. Television
  6. Magazines

 

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MEDIA ANALYSIS delivers an indepth view of the media habits of a client database or store trade area, permitting media buys with a much higher propensity for success.