Power your targeted flyer, catalogue, coupon or sample distribution programs with advanced end-to-end Distribution Management. Efficiently match targeting objectives with delivery processes putting the right message, to the right consumer, at the right time.

Achieve pinpoint control of flyer program execution against your analysis and targeting results. Overcome the problem of vague and often obsolete information describing carrier capabilities and performance by effectively matching targeted objectives and delivery resources through ORCA, our comprehensive and unmatched national database of Canadian flyer distributors, allowing you to maintain the indispensable foundation elements of flyer management.

• Targetable: Geographically, Demographically, Customer-graphically
• Customizable: To meet any objective: Drive traffic, Move product, Ethnic development, Solve problem store issues, New store openings
• Flexible: Allowing the development of custom programs at the national, regional, local and store levels
• Controllable: To meet specific criteria such as budgets, quantities, specific day drops. Able to be varied and tested
• Measurable: To have the ability to be tracked, measured, benchmarked and improved

Targetable

MFD’s analytical toolbox provides the best possible flyer targeting based on any number of criteria to suit the retail’s program objectives. See Analysis and Targeting.

The selected targeted areas are converted to the most granular and controllable distributor geographies allowing program to be customizable, flexible, controllable and measurable.